Growth Marketer @ Accurat in Ghent, Merelbeke

Are you passionate about technology & data and have a solid interest in digital marketing? Then Accurat.ai might be your next playground! We are looking for our first Growth Marketer to both increase our brand awareness and generate a constant influx of new leads (inbound) as well as grow our outbound processes in a smart way.

Along with the team based in the Gent HQ your goal is to strategize and drive revenue through organic & paid channels.

What’s on the table?

• Support Business Development through inbound campaigns;
• Lead the content development efforts together with the team and external partners (when required) to produce top notch conversion tools;
• Build out and improve marketing & sales automation processes and integrate with our CRM; (❤️️ Hubspot)
• Develop a deep understanding of customers & our value proposition;
• Grow our owned and paid distribution channels, including newsletters, podcast, social media, PR and website/blog;
• Streamline all marketing, outbound and inbound efforts to align them with our sales agenda making sure to push the right buttons of our target audience with every ‘campaign’ we run;
• Track and analyze the performance of ongoing marketing campaigns and optimize them on the basis of data-driven insights;
• Forecast, measure, analyze and report on the impact of demand creation activities on sales pipeline & revenue;
• Work closely with the sales team to ensure lead generation campaigns are aligned;

What we are looking for?

• You have a degree in marketing or relevant experience
• You understand advertising (Paid search, Paid Social, …) and educate yourself continuously on new methods of advertising
• You’re eager to learn about location technology and the retail industry
• You don’t mind to work hard, reach goals and catch a deadline
• You want to go fast, go all the way and enjoy the fact tomorrow might be completely different from today
• You’re Fluent in Dutch & English, speaking French is a plus
• Prior startup experience is a plus, having grown a startup (together) a major asset
• Always look for further optimization/scalability/automation, and never accept the status quo
• A performance marketer in mind and a dare-devil in heart! We love creativity and are open to testing out your ideas.

What do we offer?

• A varied and exciting job in a succesful, fast-growing start-up
• You work across boundaries (Belgium, the Netherlands and you follow our expansion to the EU step by step)
• The possibility to take ownership and grow your career
• All the tools you need to be a high performer, the expertise and support to make you grow
• A team that has your back and supports you with all relevant assets
• Help grow the marketing department from a one-man show to a full band of brothers (or sisters) that you might lead one day
• A competitive salary (with benefits)
• A young, hands-on team (and pancake wednesdays)
• Autonomy to define and navigate your own path to success
• Infrequent parties, snacks and drinks (Success needs to be celebrated!)
• Flexibility in working remote or at our spacious office (Merelbeke).
• We offer a fun environment (near Ghent), the expertise and support to make you grow together with our company and the trust and freedom to build your career.

Interested in joining our team as a Growth Marketer? We’d love to hear from you!