Apicbase, based in Antwerp, is a rapidly growing scale-up specializing in the development of software for the restaurant and catering industry. With our software, we assist customers in managing their entire food management process. Thanks to our software, our clients can manage their inventory, place orders with their suppliers, keep food costs under control, and more. Due to our rapid growth, we are looking for a marketing executive to support our team of specialists. As a Digital Marketer, you will help implement online campaigns and automation. You will be hands-on and work closely with our content team, performance marketer, partnership manager & growth marketer. You will be part of a growing team of marketing specialists.
Assist in the formulation of strategies to build a lasting digital connection with consumers Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness Be actively involved in SEO efforts Prepare segmented newsletters and promotional emails and organize their distribution You implement segmented lead nurturing sequences that our growth & content marketers come up with, and report on performance. Provide creative ideas for content marketing and update website Collaborate with designers and copywriters to improve user experience Measure performance of digital marketing efforts You watch over tracking. Mr. UTM and Ms. Funnel are your best friends. Acquire insight in online marketing trends and keep strategies up-to-date You watch over complete and accurate data in Hubspot CRM Trying new tools and integrating them into the marketing stack doesn’t scare you Digital is in your blood, but you realize offline touchpoints are needed to cut through the noise Skills we would love to see: Proven experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and best practices Experience in B2B, Google Adwords, email campaigns and SEO/SEM Perfect knowledge of web analytics tools Analytical mindset and critical thinking Excellent communication and interpersonal skills
Payroll or freelancer are possible An engaging job in a successful, growing scale-up. Opportunities for growth. The chance to work with a cool and cohesive team that is building the future of APICBASE together. Fun in abundance. Fair compensation with growth options. Meal vouchers. Health insurance from DKV and Alan. Group insurance. Laptop. Mobile phone and subscription.