Product Marketer @ Bizzy in Ghent

Bizzy

Bizzy is an AI-driven B2B data platform with the mission to shape the field of business development and sales. Our goal is to free up business developers from manual, repetitive, and time-consuming tasks, allowing them to focus on what truly matters – relationship building and selling. Launched in 2021, Bizzy already attracts more than 300,000 monthly visitors, and has over 10,000+ professionals using the platform.

Our Lead Generator, a key feature of Bizzy, is an advanced search tool that empowers users to find potential customers using AI-powered filters or by applying specific criteria, like company activities, location, company size, and more.

To ensure the most reliable and up-to-date company and contact data, Bizzy’s algorithms constantly scan official sources, company websites, socials, and news. We currently have data on more than 10 million companies and over 20 million professionals, and our database is continually enriched by processing over 200 million website pages, social media profiles, and official publications.

As part of our growth, we’re seeking an innovative and dedicated Product Marketer to join our product team. In this pivotal role, you’ll collaborate directly with our Chief Product Officer and sales team, crafting and implementing product marketing strategies for our Lead Generator product. Your work will play a significant role in shaping how our product is perceived by our prospects and customers.

You will be based in our vibrant office in Ghent, Belgium. We are located at the dynamic Watt The Firms site, surrounded by other scale-ups and like-minded professionals.

Responsibilities

  • Collaborate with our Chief Product Officer to develop product marketing strategies, focusing on converting potential customers into paying ones and fostering loyalty among existing customers
  • Drive customer acquisition through effective copywriting, social media engagement, blog posts, e-books, and other marketing campaigns
  • Enable our rapidly growing sales team by providing them with the resources and customer-facing materials needed to close more deals
  • Perform competitive and market analysis to guide and inform product growth decisions
  • Build trust and stimulate conversations with (potential) customers by organising webinars and other online events

Requirements

  • You are passionate about new technologies
  • You enjoy translating complex concepts into compelling marketing narratives
  • You have an entrepreneurial and results driven mindset
  • You are flexible and want to take responsibility
  • You are social, communicative, and enjoy working in a team
  • You’re fluent in English and Dutch
  • You have minimum two years experience in SaaS product marketing
  • You have the ambition to build a career in product marketing

Benefits

On top of a competitive salary, we offer the following benefits:

  • Macbook Air and iPhone 14
  • Fully paid phone subscription
  • Healthcare benefits plan
  • Meal vouchers
  • Flexible working hours
  • Awesome Bizzy merchandise
  • Team drinks and events