Business Development Manager (SEA) – Ho Chi Minh City @ AppTweak in Brussels, Belgium



Job description

We are looking for a Business Development Manager to join our second-stage rocket ship!

You’ll be joining AppTweak at a super exciting time as our first team member in our new Vietnamese office!

As the company is now expanding to South East Asia we are looking for someone to tackle the market and support the growth of the company in the region.

You will take part in all stages of the sales process including lead generation, product demos, and follow-up until the closing. You’ll also be in charge of customers’ experience and the management of existing accounts.

Your Responsibilities:

1. Grow the company’s Monthly Recurring Revenue (MRR)

  • Generate new leads through outbound / outreach initiatives;

  • Convert inbound leads to new customers;

  • Develop strong customers relationships to increase retention and reduce churn through customer success initiatives;

2. Develop our presence in Vietnam and SEA

  • Promote and advocate AppTweak platform during mobile marketing trade fairs (virtual and in-person);

  • Develop marketing and business partnerships with companies from the mobile marketing ecosystem;

  • Organize and host ASO events such as webinars, and meetups to promote AppTweak (virtual and in-person);

3. Participate in AppTweak internal optimization

  • Bring up suggestions on product improvements to the product team.

Job requirements

Your profile:


  • You are fluent in English and Vietnamese;

  • Master’s degree in Business, Communication, Marketing, Sales or any relevant field;

  • 3+ years experience in Sales or Business Development with a proven track record of closing deals;

  • Thorough understanding of the SEA business market;

  • Strong entrepreneurial mindset; you’re hands-on and autonomous. You find creative solutions to problems in a fast-moving environment;

  • Proactive, results-driven, and highly organized, with strong attention to detail;

  • Brilliant communication skills (written & verbal) both with customers and within an organization;

  • Ability to interact with a broad set of clients and the ability to present clearly online or in person;

  • Strong interest in new technologies, data, and/or apps;


  • Former experience in the Mobile Marketing industry is a strong plus;

  • Former experience selling Enterprise SAAS Solutions or/and Consulting Services;

  • Additional languages are a plus;

  • You love food!

[Please note you will need a Vietnamese valid visa/work permit to be eligible for the role]

What’s in it for you?

We care about you!

  • Hybrid remote/work policy.

  • Possibility to take 2 weeks of remote work abroad when you first join AppTweak.

  • Opportunity to grow and manage a team and have a strong impact in AppTweak expansion.

  • Yearly company-wide team building in Europe to meet all your colleagues.

  • Attractive benefits and insurance coverage.

  • A unique culture based on 4 values: Learn, Play, Perform, Friendly.

  • A diverse team within a flat hierarchy: altogether we speak more than 15 languages.

  • Opportunity to connect with a variety of high-profile apps and games across different verticals.

  • Flexibility in your work and opportunities for continuous learning and creative thinking.

  • An exciting and fast-growing company with a people-first culture. “Diversity” and “work-life balance” are not just buzzwords at AppTweak.

  • Chance to discover new food recipes, because yes, we love food!

Our recruitment process

  • A first video call with Steffany from HR to get to know each other and tell you more about AppTweak.

  • A video interview with Michael, Head of International Growth to deep dive into your past experience and learn more about your aspirations.

  • The Assessment part, to test your skills related to the position.

  • Final call with the International team and the C-level.

Who are we?

AppTweak is the leading App Store Optimization (ASO) tool – think SEO but then for the app stores. Our all-in-one platform provides mobile marketers and app publishers with all the data and insights they need to increase their app or game’s visibility, grow organic downloads, and find new growth opportunities. In the last 4 years, AppTweak grew its revenue by 500%. In April 2021, we raised a $22 million investment in series B funding.

Today we are a team of +100 people based in 5 offices around the globe (Brussels, San Francisco, Bengaluru, Tokyo, and Seoul) supporting more than 1,900 customers worldwide, including game studios such as Com2Us, EA Games, and Zynga or app businesses like Yelp, PayPal, Amazon Music, etc. We’re gearing up for fast growth and are looking for ambitious individuals to join our team!