Sales Development Representative @ OTA Insight in Ghent

At OTA Insight, we’re helping the hospitality industry with our BI solution to visualise and leverage its data in the most simple way so that they can make better revenue, distribution and marketing decisions.

This year is our 10 year anniversary and it is a big one! We raised a series B funding and have welcomed two companies to our organisation. With 400+ people, representing 36 nationalities living in 30 different countries, we are a fun, collaborative and committed team that works hard to achieve amazing results. Ready to take off and join this rocketship in revolutionising the hotel sector?

We are expanding rapidly and are looking for full-time Sales Development Representatives based in Ghent, Belgium.

Reporting to the Sales Development Manager, the Sales Development Representative’s (SDR) primary responsibility will be to drive growth through qualifying leads for the Business Development Managers.

As an SDR, you will be the first impression between key hotel brands and OTA Insight. You will have the business-critical role of spreading awareness of OTA Insight across the industry and getting a foot in the door with prospective clients, ultimately building our sales pipeline. You will also have the opportunity to help OTA Insight refine and expand upon our Sales Development function – this is a new team, and we are looking for creative go-getters to join us during this exciting time!

What you will do: 

• Conduct research on key contacts in the hospitality industry, specifically hotel chains and their management companies. 

• Use news, industry trends, and company updates to put together well-crafted messaging for key contacts.

• Make outbound calls, send LinkedIn messages, and craft highly personalized emails to prospective clients. This role will require maintaining a high volume of activities while maintaining the highest quality of outreach.

• Proactively seek new business opportunities for OTA Insight.

• Identify the needs of prospective clients, and qualify both inbound and outbound leads. Get prospects excited to meet with Business Development Managers, as well as executing a strong handoff to the sales team.

• Work closely with OTA Insight’s Marketing team to generate leads and follow up with prospective clients after trade shows, webinars, and other events and campaigns.

• Work cross-functionally with Regional Sales Managers, Business Development Managers, and the marketing team to optimize OTA Insight’s sales process and win rate.

• A Bachelor’s degree in communication, (international) business management, … or equivalent 1-2 years experience in an outbound sales position or experience in the hospitality industry.

• English required and additionally Spanish, Italian, French or German (any other language is a plus).

• Experience using CRM-tool such as Salesforce is considered a plus.

• High energy with a passion for building relationships and connecting with people.

• Professional communication skills, both written and verbal.

• Highly organised, with a strong attention to detail.

• A desire to pursue a career in sales.

• Strong prioritisation skills with a demonstrated ability to effectively manage multiple activities simultaneously.

• Self-motivated team player with a proven ability to work both as an individual and as part of a team.

• Demonstrated coachability and a desire for continuous improvement.